This note explores how AI is transforming advertising and how agencies can integrate it without losing their creativity.

Social networks have redefined modern politics, providing new opportunities for connection, but also posing significant challenges in terms of disinformation. The future success of campaigns will depend on how these platforms are used to engage and mobilize voters in a responsible and effective manner.

This powerful tool that can bring originality, humor and relevance to a brand's social media strategy. By understanding their reach and potential, brands can take advantage of this trend to connect with their audience and stand out in the digital world. Be creative, take risks and let memes drive your brand's success!

In 2024, users value the integration of artificial intelligence, the improvement of the user experience, sustainability, transparency in the measurement of results and creative innovation in digital marketing agencies. P2P stands out for its experience and user-centered approach, developing strategies that exceed expectations through the use of advanced technology.

In web design, Webflow and WordPress are two prominent names. Although WordPress has led the CMS market, Webflow is rapidly emerging as a powerful alternative. Here's why Webflow is making a rapid headway versus WordPress.

Both platforms have unique advantages and disadvantages. The choice between Facebook Ads and Google Ads depends on your marketing objectives and audience. Understanding their strengths and weaknesses allows you to make informed decisions and develop effective strategies. Stay up to date with trends and changes on both platforms to optimize your advertising campaigns.

Not only are these trends changing the advertising landscape in Puerto Rico, but they are also setting a new standard in how brands interact with us. Are you ready to be a part of this exciting evolution?

The world of graphic and web design is constantly evolving, adapting to the needs of an increasingly digitalized and visual society.

With design as the core offering of their business, the design team needs to be able to do lots of specific types of design fluently and well.

Influencer marketing can boost your business if you define clear objectives. Puerto Ricans spend a lot of time consuming content from influencers and trust their opinions, which can positively impact your sales. Having a solid online presence can further improve the results of these campaigns, making it easier to purchase products and services at all times.

¿Qué es mejor: ¿Web 2.0 o Web 3.0? #Peer2Peer

Gaming marketing is not just a fad, but a solid and evolving strategy that has proven to be effective in reaching a diverse and engaged audience.

To achieve competitive success in today's Puerto Rico, it is essential to apply a strategic and operational marketing strategy.

With a new generation of leaders and technology as a strategic ally, the local agency P2P Marketing seeks to transcend in the field of advertising and marketing, with the mission of humanizing brands.

"It is important to keep in mind that you do not age with time, but when everything changes and you do not. Put passion into this 2023 and here always to help you.

‍We continue celebrating our birthday boys and girls of the month. 🥳 Isma, Susanne, Ivia & Juan

With 95% of Puerto Ricans owning a cell phone and the popularity of mobile video games over the past year, mobile video game advertising has become an important opportunity to connect with people.

As digital marketing continues to evolve, it has become clear that having a humanized customer experience is no longer an option, but a necessity

The way people interact, consume information and make decisions has evolved dramatically in recent years.

Social networks are your perfect allies to establish a meaningful first contact. However, choosing the right platforms is essential; it is not necessary or advisable to be on all of them. For example, if your brand is on Instagram, the key is to post frequent and high quality content.

A brief reflection on how to adapt to the times and the new generations.

The world is changing rapidly, and business life is reflected in unique ways. Increasingly, brands are looking for new and exciting ways to reach their target audiences.

Discover how AI is revolutionizing modern marketing in our latest article, based on essential insights provided by Think with Google. From personalizing customer experiences to campaign optimization and ethical considerations, we explore how AI is shaping the marketing landscape and how brands can leverage these innovations to build stronger connections with their audiences.

ChatGPT-4 is as they say "the latest in the new technology created by OpenAI.

Google is the most used search engine in the world, with a market share of more than 90%.