This note explores how AI is transforming advertising and how agencies can integrate it without losing their creativity.

This powerful tool that can bring originality, humor and relevance to a brand's social media strategy. By understanding their reach and potential, brands can take advantage of this trend to connect with their audience and stand out in the digital world. Be creative, take risks and let memes drive your brand's success!

In 2024, users value the integration of artificial intelligence, the improvement of the user experience, sustainability, transparency in the measurement of results and creative innovation in digital marketing agencies. P2P stands out for its experience and user-centered approach, developing strategies that exceed expectations through the use of advanced technology.

Not only are these trends changing the advertising landscape in Puerto Rico, but they are also setting a new standard in how brands interact with us. Are you ready to be a part of this exciting evolution?